You're spending $500K+ a year on sales. How much of it is actually working?

Most companies can't answer that. In 30 days we map where your team's hours actually go, the intelligent playbooks that could run your motion on autopilot, and what both are worth in pipeline and time given back.

Your team stops doing the busywork. The playbooks do. This audit finds the ones worth building and the hours worth winning back.

$17M+ in client pipeline built Sphinx logoSphinx AskUI logoAskUI

If we can't show you a clear path to 10% saved and a higher close rate within 6 months, we refund every cent.

$5,000 · Limited audits per month · Run hands-on by a senior GTM engineer
Your best people spend their week on dumb work.

Walk the floor and you'll see it. Reps copying between six tools. Building lists by hand. Logging activity. Chasing data that should already be there. Rebuilding the same report every Friday.

None of that needs a human, let alone an expensive one. But it eats the hours that should go to selling. The judgment, the taste, the relationship, the close, the part only your people can do, gets whatever's left.

That's the real cost. Not the tools line on your budget. Senior time burning on junior work.

Imagine your motion running on these.

Three examples below. They're a taste, not the menu.

Playbook 01

The closed won engine

Trigger A deal closes in your CRM.

An agent is already watching. It pulls twenty lookalike accounts, enriches them, drafts the outreach, and queues it for your rep to approve. Every win seeds the next pipeline before anyone remembers to do it by hand.

Playbook 02

The objection radar

Trigger The same objection keeps landing on calls.

An agent listens to every call recording, spots the pattern across the team, drafts the rebuttal and the battlecard, and routes it to the reps about to walk into the same wall next week.

Playbook 03

Campaign from a sentence

Trigger You drop one line in Slack.

"Campaign for Series B fintechs who just hired a VP Sales." The agent builds the list, enriches it, writes the variants, and comes back for your approval. Idea to live campaign before lunch.

And dozens more. The audit finds the ones built for your motion.

Notice what your team does in each one: nothing, until the moment that actually needs a human.

The agents own the busywork end to end. Your people own the last mile, the judgment and the relationship that close deals. You stop paying senior people to do junior work, and your motion runs whether anyone remembers to push the button or not.

These playbooks aren't theory. Here's what they built in 2025 alone.

A sample of what the same plays produced for the teams running them.

$17M+
Pipeline created
175+
Meetings & demos booked
2M+
Organic impressions
1,000+
Positive replies
Fintech compliance · YC backed

Sphinx

$10M pipeline 125 meetings 30.7% reply rate

From no pipeline to $10M. Signal campaigns fired on enforcement actions and breaches, two founder content engines ran in parallel, and a de-anonymized inbound layer caught warm visitors before they cooled.

Test automation

AskUI

$7M pipeline 50 demos 3,000 signups

Founder-led content built the audience, signal outbound caught engineering leaders mid QA cut, and de-anonymization turned anonymous traffic into booked demos and self-serve accounts.

The 30-Day Sales Motion Audit

We embed with your team for 30 days and reverse-engineer how your motion actually runs. The same diagnostic behind the $17M+ in client pipeline above. Not a survey, not a slide deck of best practices, a line-by-line read of where the hours go and which intelligent playbooks would change the picture.

You walk away with
  • A map of where your team's hours actually go. The dumb work, named and measured.
  • The intelligent playbooks worth building first, each one scoped to your real motion.
  • What each playbook is worth. Pipeline added, close rate lifted, hours handed back.
  • A prioritized build order. What to automate, what to kill, what to keep human.
$5,000

One fee, refundable in full. The guarantee is specific, not a vague "we'll find something."

What we guarantee, specifically: a concrete, measurable improvement in win rate or pipeline conversion, tied to specific stages of your funnel with the projected numbers shown. If the report can't put real figures behind both the savings and the close rate lift, you don't pay.

How the 30 days run
01
Discovery
We map your current stack, team structure, and sales process.
Week 1
02
Diagnosis
We trace where the hours go and design the playbooks that would change it.
Weeks 2–3
03
The blueprint
You get the time map, the playbooks worth building, and a build order with projected upside.
Week 4
Is this for you?
This is for you if
  • Your company spends $500K+ a year on sales reps and tooling.
  • You own or influence the sales motion. VP Sales, CRO, Head of RevOps.
  • You know your team is buried in busywork and want intelligent playbooks owning it.
This isn't for you if
  • You're pre-revenue or running a small sales team.
  • You want a generic best-practices consultation, not a hard diagnosis.
Who are we
Earleads is a GTM engineering agency built by three operators across France, the UK, and Belgium. We rebuild how B2B companies run revenue, and we've audited sales motions for venture backed teams across the US and Europe. This audit is the same diagnostic we run before every engagement, and every call on it is owned by the three of us.
The Earleads team
Three of us. Not one. France · UK · Belgium
What you're probably wondering
What does the audit cost?
$5,000, a single fee. It's backed by the refund guarantee at the top of the page.
How much of our time does it take?
A few hours total. A kickoff call, stack access, and a short interview with your sales leads. We do the heavy lifting.
Will you try to sell us something afterward?
The audit is a standalone deliverable. If the report points to fixes we can help implement, we'll say so. But you're under zero obligation. The report is yours either way.
Who runs the audit?
A senior GTM engineer from the Earleads team. Not a junior analyst.
What if we have an unusual sales motion?
Better. Unusual motions are where the highest leverage playbooks hide, because no off the shelf tool was ever built for them.

See the playbooks your motion could be running.

30 days. The hours your team gets back, the playbooks worth building, and the upside in numbers. Or your money back.

Limited audits per month · Run hands-on by a senior GTM engineer